THE 7 BEST LANDING PAGE BUILDER

Are you looking for the best landing page builders for marketing? Or do you need a builder for your entire sales funnel?

This post will compare the best landing page builders available. Below are some suggestions for use cases and the strengths of each builder.

Let's start with these landing page builders:

  1. GetResponseBest landing page tool for those wanting an all-in-one tool for email marketing and sales funnels.
  2. LandingiBest balance of price and functionality.
  3. LeadPagesAnother powerful landing page builder. Includes a website builder and unlimited traffic. Ideal for solopreneurs and small businesses.
  4. Moosend - An easy to use and affordable email marketing and landing page solution for growing businesses.
  5. Unbounce - Great landing page builder but pricing is based on conversions.
  6. Instapage - Ideal for in-house teams and agencies.
  7. SendinblueAnother great all-in-one solution with excellent landing page and email marketing tools.

1. GETRESPONSE

GetResponse is one of the best in the business, Aa an email marketing and automation platform. They now have an all-in-one solution for all your marketing needs. This comes with a very powerful landing page builder and sales funnel builder.

Unlike most of the other platforms on this list, GetResponse lets you build a full sales funnel with just a few clicks. As part of its built-in ecommerce functionality, it can also process payments and send digital goods.

getrs

You can find a lot of marketing platforms that can make landing pages, but they usually don't have features like A/B testing or other things you can use to improve conversions.

In GetResponse, this isn't the case at all. In the same way as other tools on this list, they have a powerful visual editor that lets you make landing pages in a drag and drop way.

Use: The landing page builder is easy to use and comes with a lot of different landing page themes. Then you can improve your landing pages by proving what works rather than just guessing. A/B testing is a way to do this.

Publishing your pages on your own domain or on a GetResponse subdomain is the best way to make them public. Ideal for short-term campaign landing pages.

Email marketing and automation are the main features of GetResponse, so you don't need to use third-party providers. You can use it to run your online business from one place. As an infopreneur, or someone who makes and sells digital goods, this is very important.

One of the things I like best about GetResponse is their Conversion Funnel feature. This lets you quickly build an entire sales funnel with premade templates. This includes things like exit-intent popovers, the sales page, the upsell page, the thank you page, and a lot of other things.

As a bonus, you also get access to very detailed analytics that cover your entire sales funnel. Because everything is done in one place, you get all the information you need to make smart decisions. And you can quickly find places where your funnel isn't working well.

If you want to run a webinar with GetResponse, you don't have to buy any extra software. If you have a plan, you can only use some of the features. In the lower plans, you get basic functionality. In the higher plans, you get paid webinars, on-demand webinars, and a lot more.

To be honest, the only thing I don't like about GetResponse is that they don't have native integrations with other email service providers. So if you only wanted to use the platform for landing pages, you'd have to use their Zapier integration to get things done.

IT FEATURES:

  • A landing page solution that is hosted and has a powerful visual editor.
  • The best email marketing and marketing automation platform in the business.
  • Large number of landing page templates.
  • The Conversion Funnel feature makes it easy to quickly build whole sales funnels.
  • Easy: You can add exit-intent popovers to your funnel pages.
  • An opt-in form builder that comes with 500+ templates and A/B testing.
  • You can use built-in webinars to make sales and get people to talk to you.
    Built-in ecommerce lets you sell and deliver digital goods.
  • It has a lot of information about emails, landing pages, forms, funnels, and a lot of other things.
    Zapier, PayPal, Stripe, Amazon Payments, WooCommerce, Shopify, Instagram, Facebook, and more are some of the third-party platforms and tools that you can connect to your account.

Pricing:

For $12.30 per month (if paid annually), you get 1,000 contacts and a lot of power for your money. You can use email marketing and other tools like autoresponders and landing pages as well as funnels, automation templates, and e-products to sell. All of these things are in the basic plan.

On the more expensive plans, webinars, more users, more funnel types, and more are available.

For big businesses, transactional emails, dedicated IP addresses, email campaign consulting, and more are available.

Plan subscriptions can be paid for monthly, yearly, or two years at a time, and there are discounts.   There is a 30-day free trial.

GetResponse also has a free plan that has a limited number of features for up to 500 people.

2. LANDINGI

Landingi: is another landing page builder  that has a lot of power when you drag and drop things.

A lot of people like Instapage because it has a lot more features. But this one is a lot cheaper and still has important CRO-based features like dynamic text replacement and A/B testing.

Landingi-Homepage-Screenshot

Landingi allows you to make landing pages in a variety of ways. You can put landing pages on your own website, put them on a page, or put them on WordPress.

There is a drag-and-drop page editor that makes it very easy to make changes to a page There are a lot of widgets and elements that you can add to your pages. When you use autosaving, you don't have to worry about losing any of the work you did. And the ability to use free images, icons, and fonts even more improves the process of making a page.

Landingi has a lot of third-party tools that it can connect to. A lot of email integrations with ActiveCampaign, Mailerlite, and more are there.

Many of these apps have analytics integrations with Google Analytics and other apps like Mixpanel, Facebook, and more. Along with callback and chat integrations with CallPage, FreshChat, and more, there are also integrations with other apps. It's also possible to use Zapier or direct webhooks to make this even more flexible.

Analytics, dynamic content, and A/B testing can also be used.

As you move up in the plan, you get an autoresponder and the ability to connect landing pages together to build a sales funnel, as well. I think that autoresponders are best left to email service providers, but most people should be fine without them.

This means that you can get all of the features of an agency or a team for a much lower price. Sub accounts, audit logs, and team roles all make this possible.

IT FEATURES:

  • Hosted landing pages with a builder that lets you move things around and make them look how you want.
  • There are 150+ templates for landing pages, and 50+ popover templates, too.
  • Each landing page template has a thank you page that goes with it.
  • Connect all of your landing pages together to make a sales funnel that leads to a sale.
  • Watch your leads in one place.
    Take a look at GetResponse or ConvertKit to see if they can help you send emails.
  • There is an autoresponder feature on higher plans.
  • Audit logs can help you figure out who made changes to a landing page and who put it up. This is very useful for keeping an eye on your team and security.
  • Platform customization allows you to make a completely unique landing page for your business.
  • Your landing pages have built-in analytics so you can see how people are getting there.

Pricing:

Plans start at $47 a month. This means you can make as many landing pages, conversions, and user accounts as you want. Traffic is limited to 5K visitors and only one custom domain can be used.

Add-ons or upgrading your plan to the next level can help you reach those limits.

3. LEADPAGES

Leadpages began as a landing page builder and has grown into a lead generation platform with a conversion-focused website builder. This is how it works:

Leadpages-Homepage-Screenshot

If you sign up, you get a drag and drop landing page builder and a huge library of conversion-friendly landing page templates.

An easy-to-use checkout builder is included, so you can build your sales funnel and take payments with no trouble. Checkouts can be added to an existing page as a widget or you can make a separate checkout page with a variety of templates.

As a bonus, you can add popovers or alert bars to your website. So even if you don't already have a website, you can make one with Leadpages at no extra charge.

For short-term marketing campaigns, you can put landing pages on your own site or on a Leadpages site.

Leadpages takes care of the hosting for you. Even if you choose to use their WordPress integration, they will still host those pages for you, even if you don't use them. This is ideal because it will lessen the strain on your server.

For all of your pages, you get real-time analytics so you can see how many people are visiting and how many people are making sales.

You'll also find a lot of API integrations for different email service providers, like Drip, GetResponse, MailChimp, and more. Some of these tools, like Drift and WebinarJam, can also be used with the service.

If you want a lot of things from Leadpages, you won't get everything you want from it. The process for running A/B tests isn't very smooth, and their website builder isn't very good for blogs. As long as you don't have to pay extra for leads or traffic, this isn't a big deal.

IT FEATURES:

  • Web-based landing pages with a powerful drag and drop tool.
  • More than 150 conversion-friendl landing page templates.
  • Checkout builder that works with Stripe.
  • Optimized templates for the checkout.
    Most plans have A/B testing.
  • Full-service landing pages.
  • Using Leadpages Sites, you can make whole websites at no extra charge.
    You should make exit-intent popovers and alert bars.
  • A lot of third-party tools can be used with this app.

Pricing:

There are no limits on the number of landing pages, traffic, or leads that you can get with the Standard plan. It costs $37 per month. In order to run A/B tests and accept payments, you'll need one of the bigger plans.

A 14-day free trial is available, and you can save more than 30% on your plan by signing up for a year's worth of billing at once.

4. MOOSEND

Moosend: Another great, easy-to-use email marketing and landing page builder for businesses that want to grow is called MailChimp. It has a lot of powerful features and is very cheap, with one of the best free plans on the market and a simple, flexible pricing model.

moosend-homepage

There are a lot of things you can do with Moosend, but we're only going to talk about the features on the landing page.

If you want to make a landing page, the builder itself is very easy to use. It has a simple, beginner-friendly interface. You can pull widgets from the sidebar and move them around the page. Then, in the main preview window, you can resize, add, delete, and change anything else that you want to do.

There are two ways to change how your pages look on different screen sizes: You can switch from the desktop view to the mobile view, and you can change how each one looks on different screen sizes.

If you want to make your landing page offers seem more important, you can use the countdown timer widget. This is a cool feature that can help you get more people to do what you want them to do by giving them money for doing so.

In case you don't want to start from scratch, there are a lot of ready-made and stylish page templates that can help you lay the groundwork. All of them can be changed to fit your needs.

Once you're done with your landing page, it's easy to put it online. There is a plugin called Moosend WP that you can use if you want to add them to your WordPress site.

Also, thanks to the CDN, pages made with Moosend load very quickly (Content Delivery Network). This is good for both SEO (Google likes to rank pages that load quickly) and conversions (customers are more likely to convert when pages load quickly).

IT FEATURES:

  • Separate apps for editing on the go
    Lightning-fast loading of web pages
    Protecting against bots.
  • Custom options for Javascript
    In-built forms.
  • Easy to use with WordPress with the Moosend plugin.
  • Labels are used to group pages by campaign.
  • Automation in marketing
    An engine that recommends products. It is important to keep track of what is going on and to look at

 

Pricing:

Moosend has a 30-day free trial that comes with unlimited emails, a landing page, and a form, as well as automation workflows.

The Pro plan starts at $9 a month, but the price you pay will depend on how many subscribers you need. A custom Enterprise plan is also available for bigger businesses, but you'll need to get a quote from Moosend.

5. INSTAPAGE

Instapage: Ideal for in-house teams, agencies and enterprise businesses, Instapage comes loaded with a feature-set like no other tool on this list.

Instapage-Homepage-Screenshot

A good landing page builder has one of the best visual editors out there. Instapage has one of the best visual editors out there. It's easy to use and doesn't make you feel like you're limited.

Product launches, booking pages, waitlists, enrollment applications, e-course registrations, app downloads, trial signups and more are just a few of the different types of templates that you can choose from.

You can also use their block templates, which are called Instablocks, to quickly change pages on the site. These are the templates for the different parts of the page. For example, if you don't like a part of one template, you can quickly switch it out for a CTA or Hero template.

This means that you can easily add third-party services like Google Analytics and your email provider to your pages right from the page builder itself.

Comment mode makes it easier than ever to work with your team. Comments are put in a specific place on the page, so there's no need for a lot of emails and screenshots.

There are a lot of features that can help you get more people to convert. Among these are A/B testing and heatmap tracking. Tracking with heatmaps is very useful because it doesn't need a third-party service like Hotjar to do it.

Instapage also lets you change the text on your landing page to match the text in your ad.

IT FEATURES:

  • Web-based landing pages with a powerful drag-and-drop builder that host the pages.
  • If you want to improve your landing pages, you can run A/B tests without having to wait for the page to load.
  • Heatmap tracking lets you improve landing pages even more than with A/B testing.
  • Build AMP-ready landing pages to make them load faster on mobile phones.
  • Upload themes that you bought from ThemeForest.
    Add comments to landing pages to make it easier to work together with your team and your clients.
    Analytics for your pages that are built in.
    Dynamically replacing text lets you change your copy to match your ads.
    Wide range of third-party platform integrations. Salesforce, Marketo, HubSpot, and more are all included.

Pricing:

The Business plan costs $199 a month, or $149 a month if you pay for it all at once.

Traffic is limited to 30K unique visitors a month, 30 landing pages, five team members, and five workspaces. Unlimited conversions are included, but traffic is limited to 30K visitors a month.

Instapage has plans that can be made for people who need more flexibility or more plan limits. And there is a 14-day free trial as well.

check out our instapage review

6. UNBOUNCE 

Unbounce: It was the first landing page builder out there. There are more than 15,000 brands that use their platform, like Fifty & Fifty and Zola.

Unbounce-Homepage-Screenshot

Unbounce has a very powerful landing page builder. Useful: It's easy to use, but more advanced users will find that the visual editor lets them get very specific with it.

People who work with Unsplash can use it to get a lot of stock photos to make their pages look better.

One of the nicest things about the editor is that you can control how your images are compressed without having to use any other tools.

There are a lot of different types of landing pages and different types of landing pages that you can choose from. If you want to start a business, you will find templates for many different types of businesses, like SaaS, consulting, coaching, ecommerce, and more.

People who work in different fields can have their own pages on the site. There are many types of campaigns, like lead generation, sales pages and more. There are also different types of pages like course pages, webinar pages, and more, too.

In part, this is because there are a lot of different ways to connect your landing pages to other programs. Integrations for popular email service providers like AWeber and ActiveCampaign can be found. There are also integrations for Agile CRM, Autopilot and more.

When your landing page is ready, you can put it on your own website or use the Unbounce WordPress plugin to put it on your own website.

A/B tests can be set up quickly in the visual editor, allowing you to quickly change the look of pages.

Besides 2-step opt-in forms and dynamic text replacement, there are also other tools that can help you get more people to sign up. You can also make popovers and sticky bars to go with your landing pages.

The Unbounce AI-optimization is one of the most interesting features. The idea behind this feature is to send visitors to the page variation that will be the best fit for them, based on the things that you know about your visitors. Unbounce says this can lead to a 20% conversion boost.

IT FEATURES:

  1. An easy-to-use tool that makes it easy to build a landing page.
  2. More than 100 conversion-focused landing page templates.
  3. A/B testing is built in so that you can improve your landing pages.
  4. This is because AI-powered optimization sends the right person to the right landing page variation.
  5. Dynamic text replacement lets you make landing pages that are even more tailored to your customers' wants and needs by changing the text on them.
  6. You can get real-time analytics to see how your landing pages, pop-ups, and sticky bars are working.
  7. In this case, there are integrations with third-party tools like Zapier and ActiveCampaign.

Pricing:

Billed annually, plans start at $81/month. They include 500 conversions and 20,000 visitors. You can also connect one domain to your account.

Higher plans increase these limits, add more user accounts, and add conversion-focused features like A/B testing and dynamic text replacement. These features are more important for getting people to sign up for the service. To make more landing pages, pop-ups or sticky bars you don't have to limit yourself to how many you can make.

7. SENDINBLUE

Sendinblue is another full-stack marketing platform that claims to have "all your digital marketing tools in one place" is called AdRoll. A powerful landing page builder is part of that. It also has email marketing, SMS marketing, and marketing automation tools, as well as a robust CRM system, and many other tools.

sendinbue-homepage

Some landing page templates have already been done for you. There are dozens to choose from for all kinds of landing pages (e.g webinars, thank you pages, ebook pages, etc.). The drag and drop page builder can help you make changes to one of these or you can start from scratch and make your own.

Forms you make through Sendinblue can be added to your web pages. There are many things that work together, so any new leads you get will be added to your Sendinblue contact database.

People who visit your site can even go to follow-up pages and chain them together to make whole marketing funnels that lead them down certain paths.

The Chat feature lets you add a chatbox with your brand colors, name, and logo to your site. When you copy and paste a piece of code into your site's header, it's as simple as that.

When your chatbox is up and running, you'll be able to answer questions from your leads right away and help them out. Sendinblue's Chat Inbox is where you can keep track of these interactions and see which page the person you're talking to is on. This way, your team can provide better, more personalized customer service.

IT FEATURES:

  • Email marketing
  • SMS marketing
  • A tool that helps you make your landing page
  • There are different templates of pages.
  • For Facebook ads, there are a lot of tools
  • In marketing automation, there are tools that help you do things like
    Database of CRM
  • An inbox where you can chat with other people is called Chat Unified

Pricing:

Sendinblue has a free plan that includes most of the features you need to send emails and text messages (capped at 300 emails per day). However, it's very limited and doesn't give you access to the landing page builder or the templates that you can use to make your own pages.

This will let you make landing pages. To do this, you'll need to sign up for the Premium plan or above, which costs $65 per month for up to 20,000 emails. Prices go up with the number of emails you send each month.

What are landing page builders?

Landing page builders make it easy to make targeted landing pages without having to learn how to write code or hire a designer.

In case you don't know what a landing page is, or how they work with your marketing strategy, I'll explain to you:

In a technical sense, a landing page could be any page that someone sees when they first come to your site. The page they end up on.

If you're running a marketing campaign, a landing page is a page that stands out from the rest of your site. A landing page usually has a single goal: to get people to do something specific. Sometimes they are linked to a specific marketing campaign.

Most often, this means no header navigation, footer navigation, sidebar or anything else that can get in the way of what you want the user to do. And there are no other calls to action (CTA).

It would be less likely to convert if you were running an ad campaign and you sent people to a regular page on your website. This is because your website has to meet a lot of different needs.

Let's start with your homepage. There are people who know about your brand and people who don't. And people who come from a lot of different places will also visit it. Then, you'll have different things you want these visitors to do.

This means that you would have to make a page good for a lot of different things.

Even so, if you focus on a single goal for your pages, you can make your copy and your offer far more relevant to your visitors. As a rule, landing pages will be in the first part of a sales funnel.